Fort Worth is about to become the epicenter of the western sports world. From May 7–17, 2026, the PBR (Professional Bull Riders) World Finals: Unleash The Beast returns to our backyard for two weeks of adrenaline-soaked action.
The journey to the gold buckle begins at the historic Cowtown Coliseum (May 7–10) before moving to the state-of-the-art Dickies Arena (May 14–17) for the climactic Championship rounds. But while the world’s top 40 riders are busy taming 2,000-pound bulls, a massive logistical operation is working 24/7 behind the scenes.
In a city that knows “Go Big or Go Home,” Fort Worth businesses and event organizers are realizing that printer leasing isn’t just an office expense—it’s a vital event strategy.
More Than Just Paper: The “Unleash The Beast” Print Needs
An event spanning two weeks across multiple iconic venues requires more than a standard home-office printer. It requires a fleet of high-performance machines.
1. Instant Scoring and Rider Stats
PBR is a game of split seconds and complex statistics. As soon as a rider hits the dirt or hears the 8-second whistle, judges’ scores must be processed and distributed to media, coaches, and VIP hospitality suites.
- The Leasing Advantage: High-speed, leased Multi-Function Printers (MFPs) ensure that heat sheets and updated standings are printed in seconds, not minutes, keeping the media “dirt-side” informed in real-time.
2. VIP & Fan Fest Logistics
Between the Stockyards Stampede Fan Fest and the PBR Premium Experience tents, thousands of fans require maps, daily schedules, and credentials.
- The Leasing Advantage: Last-minute changes to the “Cowboy Church” schedule or the Drone Show timing? Leasing gives you the ability to pivot. You can print professional-grade, full-color flyers on-site to reflect the latest updates without a trip to a commercial print shop.
3. Credentials and Security Pass-Throughs
With venues as distinct as Cowtown Coliseum and Dickies Arena, managing “All Access” vs. “Backstage” passes is a major security undertaking.
- The Leasing Advantage: Modern leased printers allow for the on-demand printing of secure, high-resolution credentials and parking permits. With encrypted printing features, sensitive staff and athlete data remain protected throughout the tournament.
Why Fort Worth Organizers Choose Leasing Over Buying
| The Challenge | Why Leasing is the Solution |
| Short-Term High Demand | Why buy a $10,000 machine for a 10-day event? Leasing allows you to get top-tier tech for exactly as long as you need it. |
| Two-Venue Logistics | We can deliver and set up a leased unit at the Stockyards for Week 1 and have another ready at Dickies Arena for Week 2. |
| Zero Downtime | If a fuser goes out during the World Finals, our local Fort Worth technicians provide on-site service faster than a bull can turn. |
| Professional Finish | Leased production printers handle heavy cardstock and high-gloss finishes, making your donor packets look like a million bucks. |